In the article, "IS INDIA READY FOR UBER? IS UBER READY FOR INDIA?", published and wrote by journalist Brittany Hunter, she describes how Uber holds both benefits and downfalls to the billions of people who live in India. Hunter claims that yes, Uber could help with all the traffic that is caused by the over population, but it also is a problem considering how many of those potential Uber drivers are illiterate.
Throughout Hunter's article on Uber in India, she uses informal yet concrete diction. Words like "severely lacking", "ridesharing service", or "tech-based", show how Hunter's diction shows interest in Uber becoming popular in India as well as her caring that it could be a potential benefit considering the over-populated size. With Hunter's interest based off her diction, it shows that she does have an emotional attachment to India having an Uber because she uses those words to describe the benefits and downfalls of starting this business in India. This diction shows Hunter's tone as being caring but still reflective and candid about the problems needed to be fixed within India. Along with Hunter's use of informal diction that appeared as concrete, she also appeals to logos and pathos. At the beginning of her article, Hunter describes how India is over populated with one billion and counting citizens as well as being illiterate- this appeals to pathos because as a reader, I felt sad and upset that there is so much traffic due to their population size as well as having most of them not being able to read, it was depressing because they cant even have a licensed Uber driver without them not being able to read a map or a smart phone. It also appeals to pathos because at the end of her article, Hunter describes who will benefit from this business in India and how it helps women lives safer from rape- which is also scary and frightening to think about for those in India. As well as appealing to pathos, Hunter also appeals to logos and she does this by stating facts on how India is populated with over one billion people in India. Hunter also states how this appeals to logos because at the end when she is talking about who could benefit from Uber, she exclaims the fact that rape is the fourth most common crime committed in India. Hunter's tone throughout her article is somber yet optimistic. Hunter shows these tones because she describes how Uber is an company that is a possible support and helpful business that can help with transportation and states how their are good outcomes with having this company present in India. Then, Hunter creates a tonal shift after talking about the good it could bring, to the bad it might have due to lack of literacy in India and possibly not safer if it isn't tried. This shows how she went from seeing a possible good outcome to talking about the seriousness problems within India and Uber. The purpose in Hunter's article is to show the possibility of Uber present in India could help control traffic and give jobs, as well as having setbacks due to the lack of necessities for the company to thrive in India. I believe her overall goal is just to inform on how certain business that have elicited good benefits in the United States, can also work in other countries, as long as we are able to undergo and fix any problems along the way. Hunter's position in this article makes her as a journalist more creditable because she is informing others about causes i other countries as well as bringing positive thoughts about certain companies and trying to help solve problems. Hunter's argument through is well constructed because in her article, she has her main topic and title on what the article will be about. Inside the article, Hunter has subtitles that divide each sub-topic or idea that she wanted to discuss and make it a part of her argument that needed to be focused on. Hunter does this by using statistics as well as appealing to the audiences emotions like the statistic on rape or the literacy problem that causes more problems for those in India. Hunter's article is a solid argument in my opinion because having those ideas she wanted to be focused on that were broken into different sections made it that much easier to see her points. Each section was one reason to show whether or not if India and the Uber business were ready for each other, and she very much showed that.
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AuthorBaileigh Krause Archives
May 2017
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